Wordmark Registration
A Wordmark is a text-only trademark that protects the specific name, word, or phrase associated with your brand, regardless of any particular font, colour, or design. Unlike a logo trademark, a wordmark gives broader protection because it covers the word itself in any stylistic representation.
Key Highlights
Protects the brand name or word in plain text format
Broader protection than logo trademarks – covers all fonts, styles, and presentations
Same legal process and validity as trademark registration (10 years, renewable)
Ideal as the first step in brand protection before filing for logo trademarks
Filed under the same Trade Marks Act, 1999 framework
Documents Required
- Wordmark application form (TM-A)
- Identity and address proof
- Description of goods/services
- Power of Attorney (if applicable)
Process
Step 1: Conduct a wordmark availability search
Step 2: File TM-A application specifying the mark as a word mark
Step 3: Examination and objection handling (if any)
Step 4: Publication in the Trademark Journal
Step 5: Registration certificate issued upon successful completion